What The Luxe S1E5: The Wild Side of Conservation Tourism with Keith Vincent, CEO of Wilderness

Brought to life in Botswana 40 years ago, Wilderness has always been a pioneering force for lasting, positive impact — protecting over 2.3 million hectares of land across the globe, with aims to double that figure in the next decade.

A 3000-strong collective with over 60 camps across 8 countries, Wilderness is primed for evolution, ready to preserve the world’s ultimate, untamed places no matter where they may be. 

In line with these ambitions, Matter Of Form was brought on to craft a distinctive, global, guest-centric brand and a complete digital transformation that will stand the test of time while cultivating a conscious community of diverse, adventurous clientele.

Tune in on Spotify or Apple Podcasts as Keith discusses Wilderness’ formidable growth, ambitions and tales of the wild.

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