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What The Luxe S4E3: “Read It. See It. Shop It.” with Harry Jarman, Founder of Gentleman’s Journal

1 Dec 20242 Min Read

From a startup in his spare room to an established and sought-after media brand, Harry Jarman and his team have built something truly exceptional with Gentlemen’s Journal. In the latest episode of What The Luxe, Jarman speaks on subjects like the platform’s evolution, the demand for print and the changing face of influence today.

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Gentleman’s Journal is a luxury lifestyle publication aimed at ambitious, global and intelligently-minded gentlemen who have a strong interest in travel, cars, property, wine, watches, fashion, politics and business. Their wide content remit is designed to be reflective of the modern man—the journal positioned as their “friend in high places”. 

As founder and editor-in-chief, Harry Jarman has spent the past decade (and then some) redefining the worlds of luxury and print, transforming the title from a startup in his spare room to a leading journal in men’s lifestyle, focusing on timelessness and craft rather than chasing trends. 

By celebrating increasingly diverse voices of luxury—all the way from Matthew McConaughey to Anderson .Paak to trainspotting influencer Francis Bourgeois—and recognising the wider source people take inspiration from today, Gentlemen’s Journal appeals deeply. With every edition comes a new perspective from undeniably interesting public figures.

Sitting down with What The Luxe, Jarman reveals where the idea came from, touches on the digital vs print debate, the business’ desire to build a physical flagship as well as ambitions to launch a women’s equivalent of the platform. 

Listen now on Apple Podcasts or Spotify

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MOF Team

We are a design consultancy specialising in brand strategy, CX and digital innovation for timeless brands.